Narrating Your Entrepreneurial Odyssey: The Art of LinkedIn Storytelling (ChatGPT prompt included)

Raymond Yeh
3 min readNov 23, 2023

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The Hero’s Path — Image by Dall-E

In an ocean of professional profiles, a captivating founder story on LinkedIn can make you stand out, forge deeper connections, and open vital doors in the corporate world.

But how do you encapsulate years’ worth of hustle, failure, success, and insight into a concise, compelling LinkedIn About section narrative that grips your audience?

Let’s dive into the craft of powerful storytelling that can elevate your personal brand to new heights.

The Purpose Behind Your LinkedIn Founder Story

Why is it critical to have an engaging founder story on LinkedIn?

It transcends beyond mere storytelling; it’s an exercise in strategic personal branding that positions you as a key player on the entrepreneurial stage and spotlights the ethos supporting your venture.

Moreover, it’s a study in credibility, engagement, and sharing your visionary journey with the community that surrounds you.

The Writing Challenges That Await

It’s not an easy feat to pare down the complex tapestry of your entrepreneurial path into a sub-500-word enthralling anecdote that balances professional wisdom and personal vulnerability while pitching your unique value proposition (a pain point).

I’ve broken it down into manageable steps to guide you through this strategic narrative-building process.

Crafting a Gripping LinkedIn Founder Story

Start with a Hook: Begin with an anecdote or statement that immediately captures interest.

Embrace the Hero’s Journey: Walk through your startup saga, including the call to adventure, the inception of the idea, the confronted challenges, and your triumphs.

The Epiphany Bridge: Narrate the revelatory moment fueling your startup’s mission, underlining personal insights.

Value and Credibility: Clearly articulate your startup’s unique market offering, relying on your expertise and insights.

Engagement: Maintain a conversational tone and conclude with an invitation for interaction, building on audience rapport.

Clarity and Conciseness: Deliver a punchy, yet rich, engaging narrative.

Need more direction?

Check out our detailed guide for crafting your founder story on LinkedIn.

Exact Prompt to Kickstart Your Story

To help you get started, I’ve designed an exact ChatGPT prompt that you can use to craft your LinkedIn About section:

Craft a story for my LinkedIn About section using the Hero's Journey or Epiphany Bridge storytelling framework.

Begin with a hook that captures attention, followed by my journey as an early-stage startup founder—how the idea was conceived, the challenges faced, the victories, and the overarching value proposition of my startup.

Remember, it should be narrated in the first person and maintain a conversational and engaging tone throughout. Structure the story clearly with an introduction, body, and conclusion, incorporating short sentences for rhythm and reader engagement. Ensure the story does not exceed 500 words.

Here's additional information to weave into the story:

My background in my industry/domain expertise.
The inspiration behind the startup.
A significant obstacle we overcame and what we learned from it.
How our startup is uniquely addressing a pressing problem in the market.
Conclude with a call-to-action, possibly inviting others to connect or start a conversation about industry trends.
You may begin by asking me a series of question to get more information to help me write this story.

Adapt this prompt to reflect your unique experience and insights for a more personal touch.

See the Prompt in Action

Curious about how this actually works?

We have an example for you.

Visit this link to witness a founder’s story shaped by this prompt, demonstrating the power of narrative in professional branding.

In Conclusion

Every founder has a story.

It’s time to share yours.

Leverage the power of personal narrative to communicate the unique journey behind your entrepreneurial venture on LinkedIn.

It’s not just storytelling; it’s about crafting a legacy, one post at a time.

Need help translating your journey into words? Wielded, our AI productivity tool for teams, can assist you in sculpting the perfect narrative.

Craft your story, share your journey, and connect with the world. Your audience awaits.

Get started today with Wielded.

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